katie goes platinum
If you’re a member of any of the many gray hair Facebook groups, or if you follow any gray hair influencers on Instagram, you’ve probably heard a lot of chatter about purple shampoo.
What Is Purple Shampoo? Blue is the opposite color from orange on the color wheel, so it neutralizes the orange tones and helps get your brunette hair back to looking fabulous.
You may have heard people talking about how naturally gray hair can appear yellow and ‘brassy’. This can be due to genetics, the effects of the sun’s UV rays, chlorine or hard water, smoking, overuse of heat when styling, air pollution…and many other reasons.
Purple is the opposite of yellow on the color spectrum, so the violet pigment in purple shampoo neutralizes yellow tones, which brightens your silver hair and makes it sparkle!